What’s wrong with this picture?

For 4 years I thought I was the only one. You’ve read before (if you read often) that my pride and joy is my Doxa SUB 750T watch. It was THE watch that I’d waited all my life for. It’s unique orange face smiling at me when I sat down in First Class on a British Airways flight back from an exhausting trip to Mumbai.

 

It was the cover star of an aptly titled Watch magazine – and as soon as I landed I had pretty much ordered one on the spot. It wasn’t cheap (but it wasn’t silly money either) but that wasn’t important. It was special and I’d waited all my life for a lovely watch – and this orange beacon of uniqueness smiled at me when I first unravelled it from it’s wrapping – fresh from Switzerland.

 

Doxa is pilloried by many Swiss watch makers, never mind that it dates back to and was connected to the Rolex movement – never mind that the brand was resuscitated but retained the orginal designs and casings; the reason why it’s hated by the Swiss time people is that they were the first Swiss Watch Co to sell direct on the internet. Dear God.

 

Anyway, so I’m on the couch with Ratchat the other night, watching Iron Chef (like you do) and then Diners, Drive Ins and Dives comes on. It’s presented by Guy Fieri – a larger than life (and thankfully larger than me) chef with bleached blond hair and a bleached sense of humour. The food he talks about is what I call ‘death food’ but he has charm. I nearly spat out my home made Chai Latte when I saw this:

 

I don’t know how to respond. I mean this is the FIRST other person I’ve ever seen wearing the watch. There’s no anger, or poncey annoyance, I’m just REALLY surprised. And surprised that in the venn of watch buying (cost, looks, size) myself and Guy seem to match.